The discourses that framed and managed color use and reception not only in the standardization period, but also during RCA and NBC’s early attempts to sell color to consumers, sponsors, and critics.
Susan Murray, “‘Natural Vision vs. Tele-Vision’: Defining and Managing Electronic Color in the Post-War Era”
Susan Murray on the discourses that framed and managed color use and reception not only in the standardization period, but also during RCA and NBC’s early attempts to sell color to consumers, sponsors, and critics.